ALTRUIS by VINAYA
In November 2015, the company previously know Kovert Designs re-branded as VINAYA shortly after I joined the team as Communications Manager.
We officially launched our first product range ALTRUIS, a collection of designer wearable technology. Our product launch gained impressive press coverage with headlines in publications including Fast Co, Forbes, The New York Times, Refinery29, and more. I worked across digital marketing, social, product, and research as the lead on content, communications, and brand positioning.